Insight Report 5 minutes PremiumChina National Day Golden Week 2022 Wrap-Up: Zero Covid Depresses Tourism Revenue and Trips During Week-Long Holiday Coresight Research October 18, 2022 What's InsideGolden Week is a week-long national holiday in China characterized by travel and tourism spending, beginning on October 1. In this report, we present insights into tourism consumption patterns and consumer behavior during Golden Week 2022, including: The declines in tourism spending and overall number of trips taken The impact of the country’s Zero-Covid policy on the event The growing importance of outdoor activities to Chinese consumers For more on how the Chinese government’s current policies are impacting its retail environment, read Coresight Research’s report, Market Outlook: China Retail—The $6 Trillion Sector Recovers Slowly Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Exploring International Home and Home-Improvement Sector Retailing in the UAEMarketingPulse and eTailingPulse 2023: Retailers Leverage Localization, Web3, AI and Audio To Engage with Consumers in ChinaHoliday 2024—Food Finds Favor for Festive Spending: US Consumer Survey InsightsM&A in US Food and Beverage CPG: Three Key Themes—Category Expansion, Brand Focus and Evolving Consumer Needs
