Analyst CornerWeinswig’s Weekly: Focus on Superior Brand Building To Be BEST in Retail John Mercer, Head of Global Research and Managing Director of Data-Driven Research June 4, 2023 Reasons to ReadEach report in the Weinswig’s Weekly series reflects on a topical theme in retail. We also highlight our key research from the past week and upcoming reports to look out for, so you don’t miss out. This week’s note, “From the Desk of Deborah Weinswig,” discusses learnings for retail from the Coresight Research BEST framework. Other relevant research: BEST at Retail: Brand Building—Storytelling Drives In-Person Store Visits The Coresight Research BEST Framework for Retail Excellence BEST Framework—A New Era in Retail Excellence Read last week’s Weinswig’s Weekly, which discusses the power of generative AI (artificial intelligence) and its significance in retail. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: The State of In-Store Retailing 2025: The Dawn of New-Age Stores, Powered by TechnologyWeekly US Store Openings and Closures Tracker 2025, Week 21: US Store Closure Cross 5,000 as Rite Aid Begins Closing StoresInnovator Profile: PlayAbly—Creating Engaging, Branded Experiences with AI-Powered Shoppable GamesEssential Guide to Shoptalk Fall 2025: Turning Current Challenges into Long-Term Strengths with Retail Alchemy