Flash ReportSuper Bowl Retail Preview: US Shoppers to Spend $14.8 Billion on 2019 Game Festivities Coresight Research January 28, 2019 Executive Summary U.S. consumers are expected to spend a total of $14.8 billion on festivities for the Feb. 3 Super Bowl, down slightly from $15.3 billion last year. Average spend will be $81.30, flat with last year. This spending decline is primarily due to fewer people planning to watch the game this year: 182.5 million compared to 188.5 million last year. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Amazon Apparel US Consumer Survey 2025: New Shoppers, Deeper Loyalty—InfographicRedefining Global Sourcing: What a US–India Trade Deal Means for Retailers and ManufacturersShoptalk Fall 2025 Day Three: From Constraints to Catalysts—Technology Driving the Next Era of RetailA Guide to NRF 2025: Retail’s Big Show—Six Game Changers Set to Reshape Retail
