Insight ReportCountdown to China’s Singles’ Day 2023: One Month To Go—Major Platforms’ Plans for the Shopping Festival Echo Gong, Senior Analyst Sector Lead: Anand Kumar, Associate Director of Retail Research October 12, 2023 Reasons to ReadSingles’ Day (also referred to as the 11.11 Global Shopping Festival, or Double 11) is the largest global online shopping event, taking place on November 11 each year. With just one month to go until Singles’ Day, we discuss the plans of major e-commerce and short-video platforms for the festival. Data in this report include: Alibaba and JD.com’s combined Singles’ Day GMV and year-over-year growth, 2018–2022E Companies mentioned in this report include: Alibaba (Taobao/Tmall), Douyin, JD.com, Kuaishou Other relevant research: All Coresight Research coverage of Singles’ Day in 2023 and prior years Retail 2023: 10 Trends in China E-Commerce All Coresight Research coverage of China retail Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: The CORE Framework for Artificial Intelligence in RetailPersonal Financial Sentiment Hits Six-Month Low: Weekly US Consumer Sentiment, Week 48, 2025—Data GraphicRetail-Tech Landscape: MarTechNRF 2025: Retail’s Big Show Wrap-Up—The Future of Retail Will Be Driven by AI, Innovation and a Commitment to Sustainability