Event CoverageBrand Bharat Summit: Understanding Growth Opportunities in India’s Lower-Tier Markets Coresight Research February 18, 2022 Reasons to ReadWe present insights from the Brand Bharat Summit—a virtual event focusing on lower-tier cities and villages in India—held on January 27, 2022. This report covers the following key topics for brands looking for growth opportunities in the Bharat market: The importance of taking a regional-focused approach The role of voice, video and vernacular in driving consumer engagement The implications of the pandemic-led increase in digital adoption among consumers Financial inclusion Metaverse opportunities For more on the India market, read our separate reports: India Retail Insights: Trends from 2021, Learnings for 2022 India Retail Insights: Group Buying—A Discount-Led Model Gaining Popularity in India’s Low-Tier Markets Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Weekly US Store Openings and Closures Tracker 2025, Week 15: Guess? To Close Nearly 20 StoresWeekly US and UK Store Openings and Closures Tracker 2025, Week 9: Joann To Close an Additional 300+ Stores, Shuttering All LocationsAnalyst Corner: Three Consumer-Focused Predictions for US Retail for the Second Half of 2025, with Anand KumarUS Store Tracker Extra, January 2025: 50+ Million Square Feet of Retail Space Slated To Close This Year
