Event CoverageBrand Licensing Europe 2016 Coresight Research October 14, 2016 Executive Summary TV and film are driving growth in the global licensed merchandise market. DIY and food and beverages are largely untapped categories and can be explored further for licensing opportunities. Globalizing a brand can be beneficial for licensors and licensees alike. Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Analyst Corner: What Happened with US and China Consumer Sentiment on the Eve of Expected Tariffs? with John MercerIndia’s Maha Kumbh Mela 2025: How Convenience, Technology and Sustainability Powered a Multibillion-Dollar FestivalHigh-Tech Retailing—Four Technologies That Retailers Can Use to Enchant Consumers: Insights from the Retail Track at CES 2025Agentic Commerce: How Retailers Can Make Their Products Discoverable and Shoppable for 800 Million ChatGPT Users
