Deep Dive PremiumChina Livestreaming E-Commerce Survey 2022: Value and Brand Trust Are Key in Live-Video Shopping Coresight Research July 21, 2022 What's InsideWe present insights into the current state of the livestreaming market in China, based on findings from a proprietary consumer survey. Our analysis covers the following key topics: Use of livestream shopping—including a comparison of China versus the US Livestream shopping habits—popular platforms, categories and formats Purchasing process—consumer spending behaviors, reasons for buying and cart abandonment The power of influencers/celebrities Coresight Research has identified livestreaming e-commerce as one of the key trends to watch in retail. Click here to read more Coresight Research coverage of livestreaming e-commerce. Click here to read our free infographic featuring select survey findings. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Five Ways AI Is Being Used in Drugstore RetailWalmart To Shut Down Health Centers and Virtual Care Services—Exploring The Reasons and ImplicationsWeekly US and UK Store Openings and Closures Tracker 2024, Week 34: Full-Year Store Closures in the US To Exceed 5,000The Future of Fashion, Shaped by Technology: AI-Powered Supply Chains, Operations and Experiences in US Apparel and Footwear Retailing
