Insight Report 10 minutes PremiumFreshippo in China: Redefining Grocery Retail with Innovation Coresight Research January 28, 2022 What's InsideAlibaba-owned grocery chain Freshippo has expanded rapidly since its launch in China in 2016. In this report, we examine the strategies and innovations underpinning its success in the following key areas: Its multi-format, multi-banner and omnichannel approach The deep integration of its proprietary last-mile services and supply chain The powerful advantage of online data for offline operations Read our profile of Freshippo’s parent company, Alibaba. This report is for subscribers only. Learn more about subscriptions here.If you are a subscriber, please log in. This document was generated for Other research you may be interested in: MarketingPulse and eTailingPulse 2023: Retailers Leverage Localization, Web3, AI and Audio To Engage with Consumers in ChinaCoresight Bites: US Furniture and Home Furnishings—E-Commerce Penetration DeepensDecember 2022 US Retail Traffic and In-Store Metrics: Traffic Growth Turns PositiveWeekly US and UK Store Openings and Closures Tracker 2023, Week 7: UK Openings Up 46%
