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Holiday Bites: Which Retailers Do US Holiday Shoppers Expect To Buy Gifts From?

Primary Analyst: Coresight Research
Contributors
Primary Analyst: Coresight Research
Other Contributors: Ristha Dsa, Data Manager Swarooprani Muralidhar, Director of Research

Which Retailers Do US Holiday Shoppers Expect To Buy Gifts From?

  • One advantage for Amazon this holiday season is consumer demand for free shipping, which Amazon.com has a strong reputation for providing, whether for Prime members or on selected non-Prime orders.
  • In brick-and-mortar retail, consumers’ preference for consolidating shopping trips should support multibrand, multicategory retailers—including many of the most popular names charted here.
  • Best Buy (electronics) is the only category specialist in the top 10.
  • Kohl’s has a strong lead among department stores, while Macy’s lags.