Innovator ProfileInnovator Profile: BetterBasket—Optimizing Grocery Pricing with AI-Driven Insights Abhinav Tagore, Analyst Sector Lead: Steven Winnick, Vice President—Innovator Services September 22, 2025 Reasons to ReadDiscover how BetterBasket is transforming grocery pricing with AI-driven intelligence. Read this report to discover answers to these and other questions: How is BetterBasket helping grocers reduce pricing and promotional execution errors? What types of internal and external data does the BetterBasket platform integrate to optimize pricing and assortment? How does BetterBasket enable competitive benchmarking across SKUs, locations, and categories? In what ways does the platform support automation and faster decision-making for pricing, promotions, and assortment? Other relevant research: See all of our coverage of Groceryshop 2025, as well as previous Groceryshop events The Future of Pricing: How AI Is Transforming Price Planning in Retail Please Login to read the full report. Not a member? To access this content for free, register for a free account. This document was generated for Other research you may be interested in: Introducing the New Tech 25 for ’25: Retail-Tech Companies To Watch—InfographicSentiment Declines After Weeks of Gains; Plus, Beauty Shopping in Focus: US Consumer Survey InsightsEarnings Insights 4Q24, Week 6: Sales Decline for Kroger, Macy’s, Ross Stores and Other Retailers—InfographicHigh-Income Consumers’ Financial Sentiment Reaches New Peak: Weekly US Consumer Sentiment, Week 24, 2025—Infographic
