Innovator Profile 5 minutes PremiumInnovator Profile: Drop Facilitates Seamless and Scalable Selling on Social Media Primel Konok, Analyst Sector Lead: John Harmon, CFA, Associate Director of Technology Research March 20, 2023 What's InsideCoresight Research is a research partner of Shoptalk 2023. On March 26, 2023, Deborah Weinswig, CEO and Founder of Coresight Research, will emcee and feature on the judging panel of the “Shark Reef” startup pitch competition, which will see 12 early-stage innovators compete to win the Judges’ Choice and Audience Choice awards. In the lead-up to the event, we are profiling the participating innovators. In this report, we present Drop, a social commerce platform that enables enterprise brands and retailers to engage with and sell products to their social media followers directly through Instagram Direct Message. This report forms part of our Innovator Profile series, which focuses on emerging technologies that are disrupting traditional retail and fueling innovation across the retail value chain. Other relevant research: Think Tank: Seizing Social Commerce Opportunities in the US US Social Commerce Survey 2022: Capitalizing on Social Media Influence in Retail A Must-Read Guide to Shoptalk 2023: How To Maximize Your Time and Create Opportunities Across Five Retail Themes Look out for further Innovator Profile reports on each of the participating companies in the “Shark Reef” startup pitch competition. More Innovator Research (including Innovator Profile reports) from Coresight Research. All Coresight Research coverage of emerging technology Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Consumers Focus on Essentials: China Consumer Survey InsightsUS Store Tracker Extra, January 2024: CVS Drives Closures, Shuttering 4+ Million Square Feet of Retail Space10 US Consumer and Retail Trends 2024: Insights Presented at Lectra’s Ideation 2023Innovator Intelligence: Achieving Social and Live Commerce Success with Authentic, Interactive and Engaging Content