Reasons to Read

We believe that the metaverse is set for tremendous growth and that luxury’s role will grow increasingly prominent. We present examples of recent developments in the space by luxury brands including Alexander McQueen, Balenciaga and Gucci.

We also explore the future potential of the luxury metaverse, including notable technology innovators and the advantages and challenges of building a virtual presence.

• We have identified the expanding metaverse as a key trend to watch in retail. Read more Coresight Research coverage of the metaverse.

Contents (Click to navigate)

Introduction

Luxury in the Metaverse: Coresight Research Analysis

Luxury’s Early Involvement in the Metaverse and Recent Developments

The Next Step: Offering a Mix of Virtual and Physical Products

Considerations for Luxury Brands and Retailers in Entering the Metaverse

What We Think