Insight ReportRetail Media—New Opportunities for US Specialty Retailers Coresight Research December 8, 2022 Reasons to ReadThe pandemic-driven surge in online shopping has accelerated the growth of retail media. We explore the retail media opportunity for specialized retailers that sell own-branded merchandise (single-brand) and multibrand retailers. Data in this report include: Global retail media advertising revenue, 2020–2022E Proportion of US retailers that currently have retail media capabilities US retailers that do not currently have retail media capabilities: proportions that plan to offer retail media in future, broken down by timescale Retail media formats and margins Retail media formats currently in use among US retailers Companies mentioned in this report include: Gap Inc., Macy’s, Inc. Other relevant research: A Guide to Multiplying Retail Media Dollars Digital Retail Media—a New Opportunity for US Grocery The Evolution of Retail Media: Five Trends To Watch Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Three Data Points We’re Watching This Week, Week 29: US Holiday, Back to School and Prime Day1Q25 Retail Inventory Insights: Lean Inventory, Tariff Mitigation, Supply Chain AdjustmentsWeekly UK Store Openings and Closures Tracker 2025, Week 47: Store Openings Exceed 1,500Financial Confidence Stabilizes: Weekly US Consumer Sentiment, Week 42, 2025—Data Graphic
