Deep DiveRetailTech: How Salesforce Has Become a Juggernaut in Retail Technology Coresight Research February 20, 2020 Reasons to ReadSalesforce was founded in 1999 in Marc Benioff’s apartment in San Francisco, along with co-founders Parker Harris, Dave Moellenhoff and Frank Dominguez. Benioff, who was a rising star at Oracle, left the company to pursue a new business concept: providing software as a service (SaaS) hosted on the Internet. In 2014, Salesforce raised over $125 million in an IPO, and in FY2020 is expected to report revenues of $1.8 billion. This report looks at Salesforce’s meteoric rise, including how the company: Holds an estimated 15% share of an addressable market worth $12 billion. Successfully competes against large global players such as Microsoft, Oracle and SAP. Has grown to hold more than three times the market share of its nearest competitor. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Analyst Corner: US Grocery Real Estate—The Great Divide in 2025, with Sujeet NaikTariffs Prompt Pull-Forward Purchases: What Are Consumers Buying Early?—Data GraphicAgentic Commerce—How Should Retailers Leverage GEO to Maximize AI-Engine Visibility?Inside India’s Flourishing Men’s Skincare Market—Masstige Growth, Celebrity Influence and Tech Innovation