Insight ReportSingles’ Day 2021 Preview: Three Themes To Watch Coresight Research November 1, 2021 Reasons to ReadThe first official sales period of Singles’ Day 2021 began on November 1, 2021. Continuing our coverage of the shopping festival in China, we present a preview of the event, with a focus on major e-commerce players Alibaba and JD.com. We discuss the event’s key dates and outline three themes to watch this year: Inclusivity Membership privileges Sustainability. Click here to read more about Singles’ Day 2021, as well as further Coresight Research coverage of past Singles’ Day events. Already a subscriber? Log in You are currently viewing a preview of this report. Please select an access option to view the full report. Hide Options - Show Options + Get unlimited access to all our research with one of our subscription plans. View Subscription Plans or Contact us to purchase this report. Contact us ✕ This document was generated for Other research you may be interested in: Sustained Stimulus Measures Give Rise to Consumer Optimism: China Consumer Survey InsightsShoptalk Spring 2025 “Shark Reef” Startup Pitch: Preview—12 Innovators Leveling Up the Customer Experience and Streamlining OperationsShoptalk Spring 2025 Wrap-Up: Customer-Centricity for a New Golden Age of RetailChina’s 6.18 Shopping Festival 2025: Promotion Rules Simplified, Extended Festival Duration and Governmental Strategies
