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US Denim Market: An Inflection Point for Jeans as Skinny’s Dominance Fades


What's Inside

Denim has long been at the top of US consumers’ shopping lists, but suffered a double-digit decline in 2020 amid the pandemic. Following strong recovery in 2021, we discuss growth estimates for 2022 and beyond as well as major market drivers and key themes in the denim space.

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Contents (Click to navigate)


US Denim: Performance and Outlook

Market Factors

Competitive Landscape

Themes We Are Watching

What We Think

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