1 minute

What Are the Biggest Challenges in Omnichannel Execution Among European Retailers?

Question of the Week
Primary Analyst:
Coresight Research
Contributors
Primary Analyst:
Coresight Research
Primary Analyst:
Coresight Research
Contributors
Primary Analyst:
Coresight Research
1 minute

QUESTION OF THE WEEK: What Are the Biggest Challenges in Omnichannel Execution Among European Retailers?

Cost is the biggest barrier to omnichannel execution among European retailers, according to a new survey by Coresight Research and Salesforce. Other leading challenges include data privacy and security, and the integration of technology in existing operations.