Question of the WeekWhat Product Categories Do People Research and Purchase the Most on Social Media? Coresight Research April 13, 2020 QUESTION OF THE WEEK: What Product Categories Do People Research and Purchase the Most on Social Media? Apparel and beauty products are the most popular for product discovery or research on social media. In terms of purchasing, apparel again leads the way with close to two-thirds of those who buy products on social media stating that they purchase clothing, footwear or accessories. This document was generated for Other research you may be interested in: Weekly UK Store Openings and Closures Tracker 2025, Week 32: Co-op Opens New-Format Micro StoreHoliday 2025 Survey Insights: Shopping Activity Builds Amid Black Friday Weekend2025 Tariffs: What Do US Consumers Think?—Proprietary Survey InsightsAnalyst Corner: Big Tech’s AI Application and Computing-Power Arms Race, with Charlie Poon
