Executive Summary

  • Shifts in consumer spending
  • Shifts in consumer behavior
  • Technologies seeing gains in the current environment
  • East-to-West learnings
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Our new Amazon Databank brings together a range of proprietary data on Amazon, with a focus on its US operations. Metrics include Prime membership rates; what US shoppers buy on Amazon.com, including comparisons to retail rivals in apparel and grocery; Amazon’s gross merchandise volume (GMV); and details of its product offerings in clothing and private label. 

Reasons to Read

Analyzing consumer demand in April 2020, it is clear that the month saw the worst impact of the coronavirus in the US and the UK, while China experienced a small rebound.

We examine data and assess the overall trends in the US, the UK and China across the following key consumer indicators:

  • Earnings versus inflation
  • Food and fuel prices
  • Retail sales

Coresight Research’s monthly reports keep you up to date on US and UK retail sales, US retail traffic and in-store metrics, selected US retailers’ same-store sales and key global consumer indicators. Click here to view our full collection of Monthly Reports.

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Reasons to Read

Coresight Research’s monthly reports keep you up to date on US and UK retail sales, US retail traffic and in-store metrics, selected US retailers’ same-store sales and key global consumer indicators. Click here to view our full collection of Monthly Reports.

Highlights from our April 2020 Retail Traffic report:

  • April saw near-100% declines in US store traffic due to widespread coronavirus-led lockdowns for at least the first three weeks.
  • Nonessential retailers have been severely impacted by Covid-19 lockdowns—with the apparel sector experiencing the largest traffic decline.
  • By region, declines were fairly consistent, clustering at approximately 96%.
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Reasons to Read

Our Weekly US and UK Store Openings and Closures Tracker reports on store closures, openings and bankruptcies. We cover:

  • What is happening in retail in the US and UK this week
  • Year-to-date 2020 major US and UK store openings and closures
  • 2020 major US retail bankruptcies
  • New non-store-closure news

This week, there are highlights from L Brands and The TJX Companies in the US. We also discuss quarterly store opening and closure settlements following the release of quarterly company filings this week.

Click here to view our full collection of Weekly US and UK Store Openings and Closures Trackers.

Complementing our weekly Tracker report, the new Coresight Research Retail Store Databank offers our premium subscribers access to openings and closures data from 2012 to 2020 year to date, filterable by sector and year. Click here to view.

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We present Three Things You Need To Know on Coronavirus Insights: US Survey Update—Consumers Remain Cautious and Selective Toward Post-Lockdown Activities. Find the full report here.

Reasons to Read

Salons are reopening across the US as coronavirus lockdowns are lifted. We assess the impacts of the Covid-19 lockdown and recovery on the home hair color product category and explore the possible future reality of the hair color sector over the next year. 

We discuss the influence of the following key consumer trends: 

  • Beauty services are a priority for US consumers post lockdown, according to a Coresight Research proprietary survey 
  • Home hair color product usage surged during lockdowns—with beauty brands reinventing content to engage with consumers online 

This report presents examples of digital content strategies by Madison Reed and L’Oréal—including virtual try-ons, tutorials and livestreaming. 

This report is part of our Beauty Insights series, which explores prominent or emerging themes and trends in the global beauty market. Click here to read about the lessons that can be learned from thelivestreaming trend in China.

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Reasons to Read

We present the social commerce landscapes in China and the US, discussing major platforms across areas such as social media, livestreaming, group buying and e-commerce. This report highlights the broader scope of the Chinese market and the learnings that Western companies could take from China’s alternative social commerce models, as well as the opportunities for brands and retailers in the sector.  

This market research report considers the influence of the coronavirus pandemic in changing consumers’ social commerce habits. We also explore the following key content: 

  • Social media platforms with e-commerce functions in the US—including Facebook and Instagram 
  • Social media platforms with e-commerce functions in China—including Little Red Book and short-video apps Douyin and Kwai 
  • Group-buying platforms in the US and China—including Pinduoduo 
  • Supplier-to-business-to-consumer platforms in China—including Beidian 
  • Social media functionality on e-commerce platforms—including Amazon, Taobao and JD.com 

As part of this market overview, we outline the estimated growth of the social commerce sectors in China and the US over the next few years.  

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Executive Summary

  • Current state of US retail
  • Learnings from China’s experience
  • Retail reimagined: new retail opportunities
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Reasons to Read

Part of the Coresight Research & Blue Yonder Open for Business webinar series, we present the transcript from our conversation with Brad Burgess, Global Head of Corporate Affairs at JD.com, on April 29, 2020. As business leaders are managing their companies through the coronavirus crisis, we are working to stay engaged with, and facilitate an open dialogue for, companies of all sizes. This webinar offered insights into supply chain challenges and technological innovations in the context of the coronavirus pandemic and beyond.

In addition to detailing the history and radical strategies that underpin JD.com’s success, Burgess discussed the following key topics:

  • The challenges in the supply chain presented by the Covid-19 outbreak and how JD.com was well positioned to handle them—including its operations during each Chinese New Year holiday
  • The technological innovations used to combat supply chain issues—including omnichannel fulfillment and drones
  • Dynamics of the workforce during the pandemic

In addition, we reviewed responses from webinar attendees to a live poll around supply chain pain points and demand forecasting. A Q&A session also prompted conversation around customer service, end-to-end logistics and east-to-west learnings. Burgess noted changes in Chinese consumer behavior and looked ahead to trends in a post-coronavirus environment, such as livestreaming.

Click here to watch the video recording of this webinar. To register for future Coresight Conversations webinars, please click here.

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Reasons to Read

In this first report in our US Generations and Spending series, we focus on the buying behaviors of millennials, which have recently been altered by the coronavirus lockdown. We explore how these changes may impact millennials’ spending in the long term. 

This report covers the following key content: 

  • Product categories that US millennials have been buying more of during the coronavirus lockdown 
  • Ways in which millennial consumers expect to change their behavior after the outbreak ends 
  • The size of the millennial demographic in the US and its expected growth through 2030 
  • Millennial households’ share of total US spending—and average expenditure on different retail categories 

We discuss the implications for retailers and the actions that they could take to adapt their assortment and selling strategies to reflect millennials’ changed spending behaviors moving forward. 

Click here to read Coresight Research’s coverage of the Covid-19 crisis, which includes weekly surveys on US consumers’ behaviors, concerns and expectations, with a focus on the implications for US retail. 

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Reasons to Read

Each year, the IRS reports tax return filings and refunds on a weekly basis, starting at the end of January until the April 15 deadline. This year, the US Department of the Treasury extended the deadline to file (and more importantly, to pay) July 15.

In this report, we look at what happened in the 16th week of the 2020 tax filing season, including:

  • How the extended deadline has affected filings and refunds so far.
  • The impact of the coronavirus shutdown on IRS operations.
  • The current status of returns filed, processed and refunds issued.
  • The total number and amount of Economic Impact Payments to date.

Read the 2020 Tax Tracker for week 15 here.

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We present Three Things You Need To Know on Inside the World of Amazon’s Private-Label Offering. Find the full report here.

 

Reasons to Read

We update our 10 trends for China e-commerce for 2020 to incorporate five new trends that have emerged in the context of the coronavirus pandemic and consequent changes in Chinese consumer behavior.

New e-commerce trends include community buying, off-price luxury and supply-chain transparency—adding to the previously identified trends that we believe will persist, such as the continuing growth of livestreaming and the increasing adoption of advanced technologies for logistics in retail.

We discuss the implications for brands and retailers of the 10 e-commerce trends in China.

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Coresight Research is publishing ongoing coverage on the coronavirus outbreak, which can be accessed here.

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Reasons to Read

This report is part of a monthly series in which we discuss developments in China under the banner of “New Retail.” We offer insights into recent news, with a focus on digitalization and strategic collaborations.

This month, highlights include the new initiatives that brands and e-commerce platforms have launched to generate sales in the wake of the coronavirus pandemic—such as Tmall’s new luxury discount channel and Decathlon’s success on its Tmall Super Brand Day. Tencent has also set up its own mini program to capitalize on the group-buying trend in China’s lower-tier markets.

Furthermore, Shanghai kicked off a new, two-month-long “55 (Double Five) Shopping Festival” to revive the economy post coronavirus lockdowns, which we discuss in a separate report.

The appendix of this report details the last 12 months of New Retail developments in China.

Click here to read the previous report in the New Retail Briefing series, which looked at retail firsts on e-commerce platform Tmall—specifically, the use of livestreaming for Shanghai Fashion Week and the launch of Huda Beauty’s flagship store.

Click here to view Coresight Research’s ongoing coverage of the coronavirus outbreak.

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